KIA MOTORS AMERICA ANNOUNCES BEST-EVER JANUARY SALES

Telluride SUV, Niro EV and Forte Compact Sedan Post Record January Totals

IRVINE, Calif., February 2, 2021 – Kia Motors America today announced best-ever January sales of 44,965 units, an 11.4-percent increase over the same period last year. Highlights include best-ever January performances by the popular Telluride SUV, Niro EV and Forte compact sedan. Light trucks – Niro, Soul, Seltos, Sportage, Sorento, Telluride and Sedona – accounted for 66.7-percent of Kia’s total volume, up 18.3-percent year-over-year.

“After outpacing the industry in historic fashion in 2020, Kia’s upward trajectory and positive momentum continued with record-breaking January sales,” said Sean Yoon, president and CEO, Kia Motors North America. “With five all-new and significantly redesigned vehicles slated for introduction this year we are confident this trend will continue in the first quarter and beyond.”

About Kia Motors America

Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands. Kia serves as the "Official Automotive Partner" of the NBA and offers a complete range of vehicles sold through a network of nearly 750 dealers in the U.S., including cars and SUVs proudly assembled in West Point, Georgia.*

For media information, including photography, visit www.kiamedia.com.  To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

*The Telluride, Sorento and K5 are assembled in the United States from U.S. and globally sourced parts.

	MONTH OF JANUARY		YEAR-TO-DATE
Model	2021	2020	2021	2020
Rio	1,733	1,628	1,733	1,628
Forte	7,021	6,248	7,021	6,248
Optima	16	6,177	16	6,177
K5	5,443	N/A	5,443	N/A
Cadenza	55	197	55	197
Stinger	695	743	695	743
K900	20	26	20	26
Soul	5,377	5,530	5,377	5,530
Niro	1,262	1,570	1,262	1,570
Seltos	4,992	94	4,992	94
Sportage	5,913	6,741	5,913	6,741
Sorento	5,302	5,470	5,302	5,470
Telluride	6,626	4,919	6,626	4,919
Sedona	510	1,012	510	1,012
Total	44,965	40,355	44,965	40,355

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Information posted in press releases on the Kia Media website was accurate at the time of posting but may be superseded by subsequent releases or other information.

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